9 Keys to a Strong Healthcare Online Marketing Strategy

July 28, 2019

The internet is increasingly able to provide patients with answers to all their healthcare questions instantaneously, making the healthcare landscape even more competitive than it already was. If you’re in the healthcare industry, it’s important to have a well-thought-out healthcare online marketing strategy to foster loyalty to your practice and continue to grow. A strong […]

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Are personal referrals still relevant?

June 28, 2018

My accountant proudly stated to me earlier this year that his business runs on referrals and he has “no intentions of having a website or any kind of online presence.” I pointed out that he was ranked #7 in a local Google search. “But that’s impossible!” He had no idea that he was findable online,

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Is the internet ruining your business?

June 28, 2018

The word of mouth referral remains one of the most powerful assets to any business owner, but those relying on that alone are being left behind by their tech savvy competitors. In the past, one person could reach a small network. Mom and pop business thrived and they relied on community networks to reach newcomers

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